What SEO audit tools does AIPageSEO include?

75+ audit tools covering technical SEO, content quality, AI search visibility, and performance — all free, no account needed.

🕷
Site Audit
Full technical SEO crawl — surfaces broken links, missing title tags, duplicate content, canonicalisation errors and redirect chains that block rankings. Every issue is explained and ranked by impact so you fix the most important problems first.
Core Web Vitals NEW
Real field data via the Google PageSpeed Insights API. Scores LCP, CLS, INP, FCP and TTFB against Google's thresholds and identifies the exact cause of each failure — render-blocking scripts, layout shift origins, slow interaction handlers — with a specific fix for each metric.
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E-E-A-T Analyser NEW
Analyses your page against Google's Experience, Expertise, Authority and Trust quality signals. Surfaces missing author credentials, thin expertise indicators, weak trust signals and authority gaps — with targeted recommendations for every dimension of the E-E-A-T framework.
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AEO Checker NEW
Scores your AI search visibility across ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot. Identifies exactly why each engine is or is not citing your content — missing FAQPage schema, no direct-answer formatting, weak E-E-A-T or absent llms.txt — with specific, actionable fixes per engine.
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Schema Generator NEW
AI reads your page content and auto-generates valid JSON-LD structured data for Article, FAQPage, HowTo, Product, LocalBusiness, BreadcrumbList, Event, Recipe, Review, VideoObject and more. Output is ready to paste directly into your page head — no coding required.
⚔️
Competitor Analysis
Side-by-side SEO comparison against up to 3 competitor URLs. Compares title tags, meta descriptions, word count, heading structure, schema markup types, Core Web Vitals scores and internal link profiles — showing exactly where competitors outrank you and what to change.
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Keyword Analysis
Analyses on-page keyword density, semantic keyword distribution and topical coverage gaps. Identifies missing target keywords, under-used LSI terms, over-optimised anchor text that may trigger spam signals, and thin content areas that weaken topical authority — with specific content recommendations for each gap found.
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Internal Link Auditor
Crawls your full internal link profile and identifies orphaned pages with no inbound links, over-linked pages, weak anchor text diversity and uneven PageRank distribution. Orphaned pages are invisible to Google regardless of content quality — this tool finds them all and shows you exactly how to fix the structure.
↪️
Redirect Chain Inspector NEW
Follows every redirect hop across your site and surfaces chains of 2 or more redirects that silently drain link equity. Each hop in a chain reduces the PageRank passed to the destination. Identifies 301, 302 and mixed redirect chains with exact consolidation recommendations.
Rich Snippets & SERP Preview
Builds an accurate SERP preview for both desktop and mobile showing exactly how your page appears in Google search results. Checks eligibility across 9 rich result types — FAQ dropdowns, HowTo steps, star ratings, product prices, sitelinks, breadcrumbs and more.
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Hreflang Validator NEW
Validates hreflang implementation across multilingual sites — detects missing return tags, incorrect locale codes, conflicting hreflang values and missing x-default tags. Incorrect hreflang causes Google to serve the wrong language version to users in different regions, directly damaging international rankings.
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Image SEO Auditor NEW
Audits every image on a page for file size, next-gen format adoption (WebP and AVIF), missing or thin alt text, oversized dimensions and absent lazy loading attributes. Unoptimised images are one of the most common causes of poor LCP scores and slow first-paint times.
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Score History NEW
Logs every audit result and charts your Site Audit score, Core Web Vitals scores and AEO visibility score over time. Gives you a clear record of ranking improvements after implementing fixes, early warning when scores drop, and shareable proof of progress for clients or stakeholders.
📝
FAQPage Schema Builder NEW
Reads your existing page content and generates valid FAQPage JSON-LD structured data automatically. FAQPage schema is the single highest-impact AEO improvement — it enables FAQ dropdowns in Google search results and dramatically increases your chances of being cited by ChatGPT, Perplexity and Google AI Overviews.
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HowTo Schema Builder NEW
Converts step-by-step guide content into valid HowTo JSON-LD structured data. HowTo schema unlocks rich results showing numbered steps directly in Google search results, increasing click-through rate and improving AEO visibility for instructional queries across AI search engines.
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Product Schema Generator NEW
Generates complete Product JSON-LD markup including name, description, SKU, price, availability, review aggregate rating and offer details. Product schema enables price, availability and star rating rich results directly in Google — one of the highest click-through rate improvements available for e-commerce pages.
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LocalBusiness Schema NEW
Generates LocalBusiness JSON-LD for service area businesses, restaurants, clinics and retail locations. Covers name, address, opening hours, telephone, geo-coordinates, price range and service area — ensuring your business is correctly understood by Google for local search and Google Maps visibility.
✍️
Content Depth Scorer
Measures topical coverage depth against competing pages ranking in the top 10 for your target keyword. Identifies missing subtopics, unanswered related questions and thin content sections that weaken your page's topical authority and reduce your chances of ranking for semantic keyword variations.
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Author Signal Validator
Checks for author credibility signals that Google's quality raters look for — author bio markup, credentials, bylines, author profile pages, first-hand experience indicators and links to authoritative external profiles. Missing author signals are a leading cause of E-E-A-T quality failures on content-heavy sites.
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Trust Signal Auditor
Validates the presence and quality of trust signals that Google uses to assess site credibility — HTTPS, privacy policy, terms of service, visible contact information, editorial policy and security headers. Sites with missing trust signals score poorly on the Trust dimension of Google's E-E-A-T quality framework.
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llms.txt Generator NEW
Creates a correctly formatted llms.txt file for your root domain that describes your site's content, key pages, areas of expertise and preferred citation patterns for AI crawlers. Adding an llms.txt file helps ChatGPT, Perplexity and other AI engines understand, categorise and cite your content accurately in AI-generated answers.
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Direct Answer Formatter
Restructures your existing content into direct-answer format — placing the answer to the implied question in the first sentence of each paragraph. AI search engines and Google featured snippets strongly favour content where the direct answer is immediately accessible, without requiring users to read multiple paragraphs to find it.

AIPageSEO includes 35+ audit tools across 6 signal categories. Each tool targets a specific ranking factor. Use this directory to find the right tool for your current challenge.

Tool Category What it fixes
🔍 Audit & Crawling
🔍 Site Audit Audit & Crawling Full technical SEO crawl — broken links, missing tags, duplicate content, canonical errors
🕷️ Site Crawler Audit & Crawling Deep crawl of all pages, links and resources across your entire domain
🏷️ Meta Tag Analyzer Audit & Crawling Missing, duplicate or over-length title tags and meta descriptions
🌐 HTML Checker Audit & Crawling Invalid HTML markup, unclosed tags and structural errors affecting rendering
🎨 CSS Checker Audit & Crawling CSS errors, render-blocking stylesheets and unused rules slowing load
🔧 JavaScript Checker Audit & Crawling JS errors, blocking scripts and execution issues impacting crawlability
📋 JSON Checker Audit & Crawling Invalid JSON-LD syntax errors that prevent structured data from being parsed
♿ Accessibility Checker Audit & Crawling WCAG violations, missing ARIA labels and accessibility barriers affecting rankings
🖼️ Image Optimisation Audit & Crawling File size, WebP/AVIF adoption, missing alt text, lazy loading, oversized dimensions
↪️ Redirect Chain Checker Audit & Crawling 2+ hop redirect chains draining link equity — 301, 302 and mixed chains
🤖 Robots & Sitemap Tester Audit & Crawling Robots.txt rules blocking crawlers, sitemap errors and indexation blockers
🌍 Hreflang Checker Audit & Crawling Missing return tags, incorrect locale codes, conflicting values, x-default errors
⚡ Performance
⚡ Page Speed Analyzer Performance Full load time breakdown with resource-level fixes and bottleneck identification
📊 Core Web Vitals Performance LCP, CLS, INP, FCP, TTFB — real field data via Google PageSpeed API
🔎 CLS Debugger Performance Cumulative Layout Shift origins — identifies unstable elements causing visual jumps
🗂️ Schema & Rich Results
🗂️ Schema Markup Builder Schema & Rich Results Auto-generates JSON-LD for Article, FAQPage, HowTo, Product, LocalBusiness + more
🤖 AI Schema Generator Schema & Rich Results AI reads page content and auto-generates the most appropriate schema type
🔬 Schema Debugger Schema & Rich Results Validates existing structured data and surfaces errors blocking rich result eligibility
⭐ Rich Snippets Suite Schema & Rich Results SERP preview + eligibility check for 9 rich result types on desktop and mobile
🔗 OG / Twitter Tag Generator Schema & Rich Results Missing or broken Open Graph and Twitter Card meta tags for social sharing
👁️ Social Preview Tester Schema & Rich Results Previews how pages render when shared on Facebook, Twitter/X and LinkedIn
📝 Content & Keywords
🔑 Keyword Analysis & Gap Content & Keywords Keyword density, semantic gaps, missing target terms, over-optimised anchor text
📖 Readability Checker Content & Keywords Reading level, sentence complexity and content clarity issues reducing engagement
🏆 E-E-A-T Checker Content & Keywords Missing author credentials, thin expertise signals, weak trust indicators
🤖 AEO / AI Visibility Checker Content & Keywords Visibility gaps across ChatGPT, Perplexity, Google AI Overviews and Copilot
🌐 Authority & Links
🔗 Internal Link Analysis Authority & Links Orphaned pages, over-linked pages, weak anchor text, poor link equity distribution
🌐 Backlink Tools Authority & Links Backlink profile analysis, toxic link detection and link-building opportunities
⚔️ Competitor Analysis Authority & Links Side-by-side gap analysis across titles, schema, CWV and word count vs. 3 competitors
📈 Score History & Trends Authority & Links Tracks audit scores, Core Web Vitals and AEO visibility over time with trend charts
🎓 Learning Hub Authority & Links Guides, tutorials and best practices for every ranking signal covered by the platform

Which of the 75+ SEO audit tools does your site need most?

Tools are grouped by the ranking signal they address. Start with the category that matches your biggest current challenge.

Core Web Vitals & Performance

Google's page experience ranking signals

  1. Core Web Vitals Analyser — LCP, CLS, INP, FCP, TTFB via PageSpeed API
  2. Page Speed Checker — full load time breakdown with resource-level fixes
  3. Image Optimisation Auditor — WebP/AVIF adoption, lazy loading, alt text
  4. Render-Blocking Resource Detector — identifies JS and CSS blocking first paint
  5. Score History — tracks Core Web Vitals improvements over time
Start here if: your pages load slowly, Google Search Console flags Core Web Vitals issues, or your LCP, CLS or INP scores are failing the green threshold.
🏆

E-E-A-T & Content Quality

Google quality rater framework signals

  1. E-E-A-T Checker — Experience, Expertise, Authority and Trust signal analysis
  2. Keyword Density Analyser — on-page keyword distribution and semantic gaps
  3. Content Depth Scorer — topical coverage vs. competing pages
  4. Author Signal Validator — checks author credentials and bio markup
  5. Trust Signal Auditor — HTTPS, contact info, privacy policy, Terms presence
Start here if: your content ranks inconsistently, Google has demoted your pages after a Helpful Content update, or you lack author bios and trust signals.
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AEO & AI Search Visibility

Optimisation for ChatGPT, Perplexity & AI Overviews

  1. AEO Checker — visibility scores across ChatGPT, Perplexity, Google AI Overviews and Copilot
  2. Direct Answer Formatter — restructures content for featured snippet and AI citation eligibility
  3. llms.txt Generator — creates AI crawler instruction file for your root domain
  4. FAQ Structure Analyser — identifies missing Q&A content patterns AI engines prefer
  5. Score History — tracks AEO visibility score changes over time
Start here if: your competitors appear in ChatGPT or Perplexity answers and you do not, or your traffic from AI-generated search summaries is declining.
🗂

Schema & Structured Data

Rich snippets and structured data generation

  1. Schema Markup Generator — auto-generates JSON-LD for 12+ schema types
  2. FAQPage Schema Builder — creates valid FAQPage JSON-LD from existing page content
  3. HowTo Schema Builder — structures step-by-step content for rich results
  4. Product Schema Generator — price, availability, review and offer markup
  5. SERP Preview Builder — desktop and mobile preview with rich snippet eligibility check
Start here if: your pages don't show star ratings, FAQ dropdowns or rich results in Google search, or you've never added structured data markup.
🕷

Technical SEO & Crawlability

Crawl errors, redirects and indexation issues

  1. Site Audit — broken links, missing title tags, duplicate content, canonical errors
  2. Redirect Chain Checker — identifies 2+ hop chains that drain link equity
  3. Internal Link Auditor — orphaned pages, over-linked pages, weak anchor text
  4. Hreflang Validator — missing return tags, wrong locale codes, x-default errors
  5. Robots.txt and Canonical Checker — crawl blocking and indexation signal validation
Start here if: pages aren't being indexed, you have redirect errors, or a site crawl has never been run on your domain.
⚔️

Competitor Intelligence

Side-by-side gap analysis against competing pages

  1. Competitor SEO Analysis — compare up to 3 URLs across all ranking signals
  2. Title & Meta Comparison — see how competitors use target keywords more precisely
  3. Schema Gap Analyser — identify rich snippet types competitors use that you do not
  4. Content Length Benchmarker — compare word count and topical depth vs. top-ranking pages
  5. Core Web Vitals Comparison — benchmark your page speed scores vs. competitors
Start here if: you know which competitors are outranking you but don't know exactly why, or you want to find the fastest wins to close the gap.

How does each autonomous SEO audit tool work?

Every tool is purpose-built around a specific ranking signal. Here is what you can expect from the core tools in the platform.

AIPageSEO Site Audit tool interface displaying a crawl report with broken internal links, missing title tags, duplicate content warnings and redirect chain errors ranked by SEO impact

🕷 Site Audit

Crawls your entire site and surfaces technical issues that block ranking — broken internal links, missing title tags, duplicate content, redirect chains, missing canonical tags, and pages blocked by robots.txt. Every issue is explained with a clear fix.

AIPageSEO Core Web Vitals Analyser showing real-time LCP, CLS and INP scores pulled from Google PageSpeed Insights API with colour-coded pass and fail thresholds and fix recommendations

⚡ Core Web Vitals Analyser

Pulls real field data from Google's PageSpeed Insights API. Reports Largest Contentful Paint (LCP), Cumulative Layout Shift (CLS), Interaction to Next Paint (INP), First Contentful Paint (FCP), Time to First Byte (TTFB) and Total Blocking Time (TBT) — with plain-English fix instructions for each metric.

AIPageSEO E-E-A-T Checker interface analysing Experience, Expertise, Authority and Trust signals against Google quality rater guidelines with individual signal scores and improvement recommendations

🏆 E-E-A-T Quality Analyser

Analyses the Experience, Expertise, Authority and Trust signals on any page against Google's quality rater guidelines. Surfaces missing author credentials, thin expertise signals, weak trust indicators and authority gaps — with specific recommendations to strengthen each dimension.

AIPageSEO AEO Visibility Checker showing per-engine AI search scores for ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot with identified visibility gaps and targeted fix recommendations

🤖 AEO Checker

Checks your page's visibility potential across the four major AI search engines: ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot. Analyses your schema markup, FAQ structure, content depth and snippet optimisation to give you an AI visibility score and targeted improvements.

AIPageSEO Schema Markup Generator automatically producing valid JSON-LD structured data output for FAQPage, HowTo, Product, LocalBusiness and Article schema types ready to paste into page source

🗂 Schema Markup Generator

AI reads your page content and automatically generates valid JSON-LD structured data for over 12 schema types — including Article, Product, FAQPage, HowTo, LocalBusiness, Event, BreadcrumbList and more. Output is ready to paste directly into your page source.

AIPageSEO Competitor SEO Analysis tool showing side-by-side comparison table of title tags, meta descriptions, Core Web Vitals scores, schema markup types and word count against three competitor URLs

⚔️ Competitor Analysis

Enter your URL alongside up to three competitor URLs for a side-by-side SEO comparison. See how your title tags, meta descriptions, heading structure, word count, schema markup, page speed and backlink profile compare — and identify the exact gaps to close.

Why does AIPageSEO outperform traditional SEO tools on modern ranking signals?

Every tool is engineered around the factors that actually move rankings — E-E-A-T, Core Web Vitals, structured data, and AI search visibility.

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Autonomous by Design

AIPageSEO is built from the ground up to act, not just report. The platform autonomously handles page optimisation decisions, keyword-to-page mapping, internal link structure, and on-page content signals — tasks that would normally require hours of manual analysis every week. Your team sets the strategic direction; AIPageSEO handles the execution. No spreadsheets, no manual cross-referencing, no guesswork about which fix to apply first. Every action is prioritised by its likely ranking impact so the most valuable improvements happen automatically and immediately.

Real-Time Adaptability

Google updates its core algorithm multiple times per year and makes thousands of smaller ranking changes continuously. Traditional SEO tools report historical data — by the time you read the report, the ranking landscape has already shifted. AIPageSEO monitors your pages against current ranking signals in real time. When a Google core update changes how quality or relevance is assessed, the platform re-evaluates your pages against the new signals immediately and updates its recommendations. Your site stays optimised through every algorithm change without requiring manual re-auditing after each update.

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E-E-A-T Optimised

Google's E-E-A-T framework — Experience, Expertise, Authority and Trust — has become the primary quality filter determining which pages rank in competitive positions. Pages that fail E-E-A-T quality signals are increasingly filtered from top positions regardless of technical SEO performance or backlink count. AIPageSEO's E-E-A-T Analyser evaluates all four dimensions against Google's quality rater guidelines: first-hand experience indicators, demonstrated subject expertise, external authority signals and trust credibility markers. Every recommendation is aligned with the E-E-A-T signals Google uses to determine long-term ranking stability.

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AI Search Ready

ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot now answer millions of search queries that previously drove organic traffic to websites. Sites that are structured, authoritative and properly marked up with schema get cited in AI-generated answers. Sites that are not become invisible to an increasingly large share of search traffic. AIPageSEO's AEO Checker analyses your content against the specific signals each AI engine uses to select citations — FAQPage schema, direct-answer formatting, E-E-A-T signals, llms.txt presence and topical completeness — and provides the exact changes needed to appear in AI-generated search responses.

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Technical SEO Depth

Technical SEO failures silently block rankings regardless of content quality. A single misconfigured canonical tag can cause Google to index the wrong version of a page. A redirect chain of just two hops can drain significant link equity from your most important pages. An orphaned page with no internal links will never be discovered by Google's crawler. AIPageSEO covers every technical SEO layer with expert precision — crawlability analysis, canonical validation, redirect chain detection, hreflang implementation checking, Core Web Vitals scoring, render-blocking resource identification, robots.txt validation, and structured data verification — all in one platform with no technical knowledge required to interpret the results.

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Score History & Trends

Ranking improvements from SEO changes are gradual and require consistent monitoring to verify. Score History logs every audit you run and charts three key metrics over time: your Site Audit score showing technical SEO health, your Core Web Vitals performance against Google's thresholds, and your AEO visibility score across all four major AI search engines. This gives you unambiguous evidence that your SEO work is producing results — critical when reporting progress to clients or stakeholders — and provides early warning when a site change, algorithm update or competitor improvement causes a score to decline before it affects rankings.

How does AIPageSEO turn an audit into ranking improvements?

Enter Your URL

Paste any publicly accessible URL into the platform — your homepage, a specific landing page, a blog post, a product page, or a competitor URL. AIPageSEO works with every CMS and hosting platform including WordPress, Shopify, Webflow, Wix, Squarespace, Magento and custom-built sites. No plugin, extension or integration is required. The AI agent begins crawling and analysing your page structure, on-page signals and technical configuration the moment you submit.

Select Your Audit Tools

Choose from 75+ individual audit tools targeted at specific ranking signals, or run a full site audit for a comprehensive view of every issue across your entire domain. Need to fix rankings fast? Run the Site Audit and Core Web Vitals Analyser first. Want to appear in ChatGPT or Perplexity? Start with the AEO Checker. Trying to qualify for rich snippets? Use the Schema Generator. Investigating a ranking drop? Run the E-E-A-T Analyser and Competitor Analysis together. Each tool is purpose-built around the exact signals Google and AI engines use to make ranking decisions.

Review Your Prioritised Issue List

Every issue found is explained in plain English — what the problem is, exactly why it is hurting your rankings, and the specific action required to fix it. Issues are automatically ranked by their likely ranking impact so you always know which fix will move the needle most. Critical issues — missing canonical tags, failing Core Web Vitals metrics, broken internal links, pages blocked by robots.txt — are flagged separately from lower-priority warnings so you can triage your workload correctly and not waste time on low-impact changes while high-impact issues remain unresolved.

Fix Technical Blockers First

The platform separates Critical issues from Warnings from Informational items. Critical issues directly block indexing or ranking and must be resolved before anything else — these include missing title tags on key pages, duplicate canonical tags pointing to incorrect URLs, pages returning 404 errors that are internally linked, Core Web Vitals metrics failing Google's thresholds, and missing schema markup on pages targeting competitive queries. Resolving critical technical blockers consistently delivers the fastest and most significant ranking improvements because they remove obstacles that have been suppressing your pages regardless of content quality.

Optimise for E-E-A-T and AI Visibility

Once technical blockers are resolved, the platform guides you through content quality improvements aligned with Google's E-E-A-T framework. This includes strengthening author credibility signals, adding first-hand experience indicators, improving topical coverage depth, and fixing trust signal gaps. In parallel, the AEO Checker identifies the specific changes needed to improve your visibility in ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot — such as adding FAQPage schema, restructuring content into direct-answer format, and creating an llms.txt file for your domain. These improvements compound over time, progressively increasing both traditional Google rankings and AI search citation frequency.

Generate and Deploy Schema Markup

The Schema Generator reads your page content and automatically produces valid JSON-LD structured data for the most appropriate schema types — Article, FAQPage, HowTo, Product, LocalBusiness, Event, Recipe, Review and more. Copy the generated JSON-LD and paste it into your page head. Schema markup does two critical things: it makes your page eligible for rich results in Google search including FAQ dropdowns, star ratings and HowTo steps that significantly increase click-through rate; and it improves your AEO visibility by giving AI search engines structured, machine-readable information about your content that makes it far easier to cite accurately.

Track Progress and Maintain Rankings

Re-run audits after implementing fixes to measure your score improvements across all signal categories. Score History charts your Site Audit score, Core Web Vitals performance and AEO visibility score over time — providing clear, visual evidence of ranking improvements that you can share with clients or stakeholders. Set up regular re-audits after each Google core update to ensure your pages remain optimised against the latest ranking signals. Rankings are not a destination — they require ongoing maintenance as competitors improve, algorithms shift and your own site changes. AIPageSEO makes that maintenance systematic, measurable and fast.

How to audit your site automatically — a complete step-by-step walkthrough

Auditing any page takes under 60 seconds. Here is exactly how it works, what each step does, and how to turn every finding into a ranking improvement.

1

Open the SEO Audit Platform — no account required

Visit aipageseo.com/seo-audit-platform.html in any web browser. The free plan is available immediately with no account, sign-up or payment required. The platform runs entirely in your browser and works on desktop, tablet and mobile. You can run your first audit within 30 seconds of arriving on the page.

2

Enter the URL you want to audit

Paste any publicly accessible URL — your homepage, a key landing page, a blog post, a product page, or a competitor URL. Include the full URL with https://. AIPageSEO supports all CMS platforms including WordPress, Shopify, Webflow, Wix, Squarespace, Magento and custom HTML sites. No plugin or browser extension is required — just a URL.

3

Choose the right tools for your current goal

Select from 75+ individual audit tools, each targeting a specific ranking signal. To improve Google rankings quickly: run the Site Audit and Core Web Vitals Analyser. To appear in ChatGPT or Perplexity: run the AEO Checker. To qualify for rich snippets: use the Schema Markup Generator. To diagnose a ranking drop: run the E-E-A-T Analyser. To outrank specific competitors: use the Competitor SEO Analysis tool. To fix internal linking and crawlability: run the Internal Link Auditor and Redirect Chain Inspector.

4

Review your prioritised fix list — Critical issues first

Every issue is explained in plain English: what it is, why it is hurting your rankings, and exactly how to fix it. Issues are automatically ranked by their likely ranking impact. Critical issues — failing Core Web Vitals, missing canonical tags, broken internal links, pages blocked from indexing — must be resolved before working on Warnings. Working on low-priority items while critical blockers remain unresolved is one of the most common SEO mistakes and wastes significant time and resource.

5

Generate and deploy schema markup for rich results

Open the Schema Generator, select the schema type that matches your page content — FAQPage, HowTo, Product, Article, LocalBusiness or Event — and copy the auto-generated JSON-LD into your page head. Schema markup is one of the fastest wins in SEO: it makes pages eligible for rich results that increase click-through rate, and it significantly improves AEO visibility by giving AI search engines structured data they can cite with confidence.

6

Run the AEO Checker and improve AI search visibility

Enter your URL into the AEO Checker to receive individual visibility scores for ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot. The tool identifies exactly which signals each AI engine is missing from your page. The most common fixes are adding FAQPage JSON-LD schema, restructuring paragraphs so the direct answer appears in the first sentence, strengthening E-E-A-T signals and creating an llms.txt file at your domain root. Improving AEO scores typically takes under an hour once you know what to change.

7

Strengthen E-E-A-T signals and content quality

Run the E-E-A-T Analyser to score your page across all four quality dimensions. Add author credentials and bio markup to content pages. Improve topical coverage depth using the Content Depth Scorer to ensure your page covers related subtopics that competitors are ranking for. Validate trust signals — HTTPS, privacy policy, contact information, terms of service — using the Trust Signal Auditor. E-E-A-T improvements protect your rankings through Google quality updates and progressively increase your authority for the entire keyword cluster your page targets.

8

Track your scores over time and re-audit regularly

Re-run each audit tool after implementing fixes to measure your score improvement. Score History automatically logs every result and charts your Site Audit score, Core Web Vitals performance and AEO visibility over time — giving you clear, shareable evidence of progress. Re-run audits after every significant site change, after each Google core update, and at minimum monthly. Rankings require ongoing maintenance: competitor pages improve, algorithms shift and technical issues reoccur. Regular auditing with AIPageSEO keeps your pages consistently optimised against the latest ranking signals.

AIPageSEO vs SEMrush vs Ahrefs — Full Feature Comparison 2026

SEMrush vs Ahrefs is one of the most-searched SEO tool comparisons. Here is how AIPageSEO compares to both — and where it covers the ranking signals neither tool addresses.

AIPageSEO

Purpose-built for the ranking signals Semrush and Ahrefs do not cover: AEO visibility, E-E-A-T analysis, automated JSON-LD schema generation and AI search optimisation. Fully free with no account required. Autonomous fix recommendations replace raw data exports — you see what to fix and in what order, with no interpretation required.

AEO CheckerE-E-A-T AnalyserSchema GeneratorFree — no sign-up
SEMrush

Industry-leading keyword research database and position tracker. Strong for competitive intelligence, keyword gap analysis and paid search research. Does not include AEO visibility scoring, E-E-A-T signal analysis or automated schema generation. No meaningful free tier — plans from £99/month. Best paired with AIPageSEO for backlink and keyword volume data.

Keyword ResearchBacklink TrackingPosition Tracking
Ahrefs

Best-in-class backlink index with powerful site explorer and content gap tooling. Widely used for link building research, keyword difficulty scoring and organic traffic estimation. Does not check AEO visibility, E-E-A-T quality signals or generate structured data markup. No free plan — from £99/month. Complementary to AIPageSEO for off-page analysis.

Backlink IndexContent GapKD Scoring
Feature / Capability AIPageSEO SEMrush Ahrefs
Starting priceFree£99/mo£99/mo

Bottom line: SEMrush and Ahrefs lead on backlink data and keyword research databases — use them for off-page analysis. AIPageSEO covers on-page quality signals, AEO visibility, structured data and Core Web Vitals that both leave unaddressed. Together they cover every layer of modern SEO. Used alone, AIPageSEO is the only free option covering the signals that matter most in 2025–2026.

How Does the AIPageSEO Audit Work — and What Does It Check?

Common questions answered directly. No jargon — just clear answers about every tool and how it improves your rankings.

What is AIPageSEO?

AIPageSEO is an autonomous SEO audit platform with 75+ tools that finds what is hurting your rankings and tells you exactly how to fix it. It covers technical SEO, Core Web Vitals, E-E-A-T signals, schema markup, AEO visibility and competitor analysis — all in one place with no agency required.

Is AIPageSEO free to use?

Yes — a free plan is available with no account required. You can run audits immediately without signing up. Premium plans unlock higher daily audit limits, advanced competitor analysis, full site crawling and priority support.

What does the AEO Checker do?

The AEO Checker scores your AI search visibility across ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot. It identifies exactly why each AI engine is or is not citing your content and provides specific fixes to improve your score.

How does AIPageSEO improve Core Web Vitals?

AIPageSEO pulls real field data from the Google PageSpeed Insights API and identifies the exact cause of each failing metric. For LCP it finds render-blocking resources. For CLS it identifies layout shift causes. For INP it detects slow interaction handlers — each with a specific, actionable fix.

What schema types does the Schema Generator support?

The Schema Generator supports Article, FAQPage, HowTo, Product, LocalBusiness, BreadcrumbList, Event, Recipe, Review and more. It reads your page and auto-generates valid JSON-LD markup ready to paste into your HTML — no coding required.

Does AIPageSEO work with WordPress and Shopify?

Yes — AIPageSEO works with any publicly accessible URL regardless of platform. WordPress, Shopify, Webflow, Wix, Squarespace and custom HTML sites are all supported. Just paste the URL — no plugin or integration needed.

How is AIPageSEO different from Ahrefs or Semrush?

AIPageSEO includes AEO visibility checking, E-E-A-T analysis and automated schema generation — features Ahrefs and Semrush do not offer. It also provides autonomous prioritised fix recommendations rather than just reporting data, and offers a free plan with no account required.

What is AEO and why does it matter for SEO?

AEO stands for Answer Engine Optimisation — the practice of optimising your content to be cited by AI search engines like ChatGPT, Perplexity and Google AI Overviews. As AI engines answer more queries directly, sites not optimised for AEO lose traffic to those that are. AEO is now as important as traditional SEO.

What does the Internal Link Auditor check?

The Internal Link Auditor identifies orphaned pages, over-linked pages, weak anchor text and poor link equity distribution. Orphaned pages — those with no internal links pointing to them — are invisible to Google regardless of content quality. The tool gives specific recommendations to fix link structure and improve crawlability across your entire site.

How does the Redirect Chain Checker work?

The Redirect Chain Checker follows every redirect hop on your site and identifies chains of two or more redirects that silently drain link equity. Each redirect in a chain reduces the PageRank passed to the destination page. The tool identifies every chain, shows the full redirect path, and tells you exactly which redirects to consolidate into a single direct 301.

What does the SERP Preview Builder show?

The SERP Preview Builder shows exactly how your page will appear in Google search results on both desktop and mobile. It flags titles that are too long or too short, meta descriptions that will be truncated, and identifies which of 9 rich result formats your page is eligible for — including FAQ dropdowns, HowTo steps, star ratings and sitelinks.

How does Score History help track SEO progress?

Score History logs every audit you run and charts your Site Audit score, Core Web Vitals and AEO visibility score over time. This lets you measure the impact of every change you make, catch new issues before they damage rankings, and provide clients or stakeholders with clear evidence of improvement across all key SEO metrics.

Frequently Asked Questions About AIPageSEO's SEO Audit Tools

Everything you need to know — from how the Site Audit works, to what the AEO Checker checks, to how AIPageSEO compares to Ahrefs and Semrush.

AIPageSEO is an autonomous SEO audit platform with 75+ specialised tools that finds what is hurting your website rankings and tells you exactly how to fix it. It covers technical SEO, Core Web Vitals, E-E-A-T signals, AEO visibility across AI search engines, schema markup generation and competitor analysis — all in one platform with no agency or developer required.

Yes — a free plan is available with no account or sign-up required. You can run SEO audits immediately on any device. Premium plans unlock higher daily audit limits, full site crawling, advanced competitor analysis and priority support.

AIPageSEO includes 75+ tools: Site Audit (broken links, missing tags, redirect chains), Core Web Vitals Analyser (LCP, CLS, INP), E-E-A-T Checker, AEO Visibility Checker (ChatGPT, Perplexity, Google AI Overviews, Microsoft Copilot), Schema Markup Generator, Competitor SEO Analysis, Keyword Density Analyser, Internal Link Auditor, Redirect Chain Checker, SERP Preview Builder, Hreflang Validator, Image SEO Auditor and Score History tracking.

AEO stands for Answer Engine Optimisation — optimising content to be cited by AI engines like ChatGPT, Perplexity and Google AI Overviews. As AI engines answer more queries without sending users to websites, sites not optimised for AEO lose traffic to those that are. AEO is now as important as traditional SEO for maintaining organic visibility.

The AEO Checker scores your AI search visibility across ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot. It identifies exactly why each AI engine is or is not citing your content — such as missing FAQPage schema, weak E-E-A-T signals or no direct answer formatting — and provides specific, actionable fixes.

E-E-A-T stands for Experience, Expertise, Authority and Trust — the four quality signals Google uses to evaluate pages. AIPageSEO's E-E-A-T Checker analyses your page against Google's quality rater guidelines and surfaces specific weaknesses such as missing author credentials, thin expertise signals and poor trust indicators, with exact fixes for each.

AIPageSEO pulls real field data from the Google PageSpeed Insights API and identifies the exact cause of each failing metric. For LCP it finds render-blocking scripts and slow server responses. For CLS it identifies images missing explicit dimensions. For INP it detects slow JavaScript event handlers. Each issue comes with a specific, prioritised fix recommendation.

AIPageSEO includes AEO visibility checking, E-E-A-T analysis and automated JSON-LD schema generation — features Ahrefs and Semrush do not offer. It also provides autonomous prioritised fix recommendations rather than just reporting data, and offers a free plan with no account required.

The Schema Markup Generator supports Article, FAQPage, HowTo, Product, LocalBusiness, BreadcrumbList, Event, Recipe, Review, VideoObject and more. It reads your page content and auto-generates valid JSON-LD structured data ready to paste into your HTML — making you eligible for rich snippets without writing code.

The Competitor SEO Analysis tool lets you compare your page against up to 3 competitor URLs side by side — comparing title tags, meta descriptions, word count, schema types, Core Web Vitals scores, heading structure and internal link profiles. It shows exactly where competitors are outranking you and what changes you need to make.

Yes — AIPageSEO works with any publicly accessible URL regardless of platform. WordPress, Shopify, Webflow, Wix, Squarespace and custom HTML sites are all supported. Just paste the URL — no plugin or integration required.

Use the AEO Checker tool. Enter your URL and it returns a visibility score for each major AI engine. It shows which signals each engine uses to decide whether to cite your content, which signals your page is failing, and the specific changes needed to improve your score.

Good content alone is insufficient to rank in modern Google search. Your page must also pass Core Web Vitals thresholds, have valid schema markup, demonstrate strong E-E-A-T signals, and be free of technical issues including broken links, missing canonical tags and redirect chains. AIPageSEO checks all of this automatically and prioritises fixes by ranking impact.

Run the Core Web Vitals Analyser on your URL. For poor LCP: remove render-blocking scripts and compress images to WebP. For poor CLS: add explicit width and height to all images. For poor INP: defer non-critical JavaScript and break up long tasks. The tool identifies the specific cause on your page and ranks fixes by impact.

An autonomous SEO audit automatically crawls your page, identifies every ranking issue across all signal categories, and generates a prioritised fix list — in seconds, with no human analysis required. Unlike manual audits that take days and cost hundreds of pounds, AIPageSEO runs a complete audit in under 60 seconds and can be re-run any time your page changes.

Score History logs every audit and tracks your Site Audit score, Core Web Vitals scores and AEO visibility score over time. This gives you a clear record of ranking improvements after implementing fixes, early warning when scores drop, and proof of progress to share with clients or stakeholders.

Why Do Autonomous SEO Audit Platforms Get Better Results Than Manual SEO?

Traditional SEO tools give you data. AIPageSEO gives you answers — and acts on them.

Comparison diagram showing manual SEO workflow using spreadsheets and multiple disconnected tools versus AIPageSEO autonomous SEO audit platform producing a single prioritised fix list automatically

The problem with manual SEO workflows

Most SEO platforms present raw data and leave the analysis to you. That means hours spent cross-referencing crawl reports, manually checking Core Web Vitals, writing schema markup by hand, and guessing which fixes will have the most impact. For teams without dedicated SEO resource this is unsustainable — for agencies managing multiple clients, it is impossible to scale.

AIPageSEO platform dashboard displaying a prioritised SEO fix list with critical issues flagged in red, warnings in amber and informational items in blue, each with a specific actionable fix

How autonomous SEO audit changes the equation

AIPageSEO replaces the manual layer entirely. The platform crawls your site, identifies every technical SEO issue, analyses your E-E-A-T signals, generates valid schema markup, checks your visibility across AI search engines, and surfaces prioritised fixes — all from a single URL input. No spreadsheets. No manual cross-referencing. No guesswork.

AIPageSEO AEO visibility score panel showing individual percentage scores for ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot with missing signal indicators for each AI engine

AEO — the next frontier of search optimisation

Answer Engine Optimisation is rapidly becoming as important as traditional SEO. ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot now answer millions of queries that previously drove organic traffic. Sites that are structured, authoritative and schema-rich get cited. Sites that are not become invisible. AIPageSEO's AEO Checker analyses your visibility across all four major AI search engines simultaneously.

AIPageSEO E-E-A-T signal analysis results panel showing scored breakdown of Experience, Expertise, Authority and Trust dimensions with specific missing signals highlighted and fix recommendations listed

E-E-A-T and why Google's quality signals matter more than ever

Google's E-E-A-T framework — Experience, Expertise, Authority and Trust — has become the backbone of quality ranking decisions. Pages that lack demonstrable expertise, weak author signals, thin content or poor trust indicators are increasingly filtered from top positions regardless of technical SEO. AIPageSEO's E-E-A-T Checker surfaces every signal gap and provides specific, actionable fixes for each dimension.

How to Use Each AIPageSEO Audit Tool — Step by Step

Six complete numbered guides covering the most impactful audit workflows. Each guide maps to the HowTo schema in this page's structured data.

01

How to run a full technical SEO audit

Tool: Site Audit · Time: ~2 minutes · Goal: find and fix every issue blocking rankings

  1. Go to aipageseo.com/seo-audit-platform.html and select the Site Audit tool
  2. Paste your homepage URL or any specific page URL into the input field
  3. The crawler checks title tags, meta descriptions, H1 tags, canonical tags, robots meta, Open Graph markup, schema, image alt text, page speed and security headers
  4. Fix Critical issues first — missing title tags, missing canonical tags and broken links have the highest ranking impact and must be resolved before anything else
  5. Work through Warnings next — thin content, missing alt text and render-blocking scripts reduce ranking potential but do not block indexing
  6. Run the Internal Link Auditor to find orphaned pages with no inbound links
  7. Re-run the audit after fixes — your Site Audit score should improve with each resolved issue; track progress in Score History
02

How to fix failing Core Web Vitals scores

Tool: Core Web Vitals Analyser · Goal: meet Google's LCP ≤2.5s, CLS ≤0.1, INP ≤200ms thresholds

  1. Run the Core Web Vitals Analyser — it pulls real field data from the Google PageSpeed Insights API
  2. LCP above 2.5s: remove render-blocking scripts from <head>, compress images to WebP, improve server response time (TTFB)
  3. CLS above 0.1: add explicit width and height attributes to every image; avoid injecting content above existing elements on load
  4. INP above 200ms: defer non-critical JavaScript, break up long tasks, avoid synchronous event handlers on user interactions
  5. TTFB above 800ms: enable server-side caching and consider moving to a CDN
  6. Apply fixes in order of impact as recommended by the tool — address LCP before CLS before INP
  7. Re-run the analyser to confirm all metrics are in the green threshold; use Score History to ensure scores stay healthy after future changes
03

How to improve your AEO visibility score

Tool: AEO Checker · Goal: get cited by ChatGPT, Perplexity, Google AI Overviews and Copilot

  1. Run the AEO Checker — it returns individual visibility scores for each major AI search engine
  2. Review the issues list: the most common problems are missing FAQPage schema, weak E-E-A-T signals, no direct-answer formatting, and no llms.txt file
  3. Highest-impact fix: add FAQPage JSON-LD schema using the Schema Generator — this alone improves scores across all four AI engines
  4. Restructure key paragraphs so the direct answer appears in the first sentence — AI engines prioritise immediately accessible answers
  5. Create a llms.txt file at your root domain describing your site's content, key pages and areas of expertise
  6. Strengthen E-E-A-T signals: add author credentials, first-hand experience indicators, and trust signals (HTTPS, contact info, privacy policy)
  7. Re-run the AEO Checker to measure your improved score per engine; track changes over time in Score History
04

How to generate schema markup for rich snippets

Tool: Schema Generator · Goal: unlock FAQ dropdowns, star ratings and HowTo steps in Google

  1. Open the Schema Markup Generator and enter your page URL — the AI reads your content and identifies the most appropriate schema types
  2. Select the schema type that matches your page: Article for blog posts, FAQPage for Q&A content, HowTo for guides, Product for ecommerce, LocalBusiness for location pages
  3. Review the auto-generated JSON-LD and edit names, dates, prices, descriptions or author details to accurately reflect your page
  4. Copy the complete JSON-LD block
  5. Paste it inside a <script type="application/ld+json"> tag in your page <head>
  6. Validate at search.google.com/test/rich-results to confirm eligibility for enhanced SERP features
  7. Allow 1–2 weeks for Google to re-crawl and display rich results; monitor impressions in Search Console
05

How to improve your E-E-A-T signals

Tool: E-E-A-T Analyser · Goal: reduce risk of demotion after Google quality updates

  1. Run the E-E-A-T Analyser — it scores your page across all four dimensions against Google's quality rater guidelines
  2. Experience: add first-hand experience indicators — case studies, original research, dates of personal experience, and details only a practitioner would know
  3. Expertise: add author bio with credentials, link to author profile pages, include professional qualifications and specialist knowledge indicators on every content page
  4. Authority: build topical authority by covering related subtopics; ensure your About page clearly states your credentials and history
  5. Trust: add clear contact information, privacy policy, terms of service, HTTPS, and transparent authorship on every page
  6. Apply the prioritised fixes the tool recommends — address the lowest-scoring dimension first
  7. Re-run the E-E-A-T Analyser after changes to confirm score improvement; re-run after each Google quality update
06

How to outrank a competitor using SEO analysis

Tool: Competitor Analysis · Goal: identify and close every gap between your page and page 1

  1. Open Competitor SEO Analysis and enter your page URL alongside up to 3 competitor URLs currently outranking you
  2. Title and meta: check if competitors use your target keyword more prominently or precisely — rewrite your title tag if so
  3. Word count: if competitors have significantly more content, expand your page to match or exceed their topical depth
  4. Schema gaps: if competitors have FAQPage, HowTo or Product schema and you do not, add the missing schema types immediately using the Schema Generator
  5. Core Web Vitals: if competitor pages load faster, address your performance issues before investing in content changes
  6. Prioritise fixes by expected ranking impact — schema gaps and title tag changes typically yield fastest results
  7. Re-run the comparison after making changes to confirm you have closed the identified gaps
07

How to fix keyword cannibalization and on-page keyword issues

Tool: Keyword Analysis · Goal: ensure each page targets a distinct keyword and ranks without competing against itself

  1. Run the Keyword Analysis tool on your page URL — it maps keyword density, semantic keyword distribution and topical coverage across the full page
  2. Review the keyword cannibalization report — if two or more pages on your site target the same primary keyword, Google cannot determine which to rank and will typically demote both
  3. For cannibalised pages: consolidate thin pages into a single comprehensive page, add a canonical tag pointing to the primary version, or differentiate content so each page targets a meaningfully distinct keyword intent
  4. Review missing semantic keywords — add identified LSI terms and related entities that top-ranking competitor pages use but your page currently lacks
  5. Check for over-optimised anchor text — if the same keyword phrase appears in too many internal link anchor texts, Google may interpret this as a spam signal; vary anchor text to use natural language alternatives
  6. Review content depth gaps — use the Content Depth Scorer to identify subtopics that top-ranking pages cover that your page does not yet address
  7. Re-run the Keyword Analysis after updating content to confirm semantic coverage has improved and keyword distribution is healthy across the page
08

How to fix internal linking, redirect chains and crawlability issues

Tools: Internal Link Auditor + Redirect Chain Inspector · Goal: ensure every page is crawlable and passes full PageRank

  1. Run the Internal Link Auditor — it crawls your full internal link profile and identifies orphaned pages, over-linked pages, weak anchor text diversity and uneven PageRank distribution
  2. Fix orphaned pages first: any page with zero inbound internal links is invisible to Google's crawler regardless of content quality. Add contextual internal links from relevant, high-authority pages on your site
  3. Fix over-linked pages: pages with an excessive number of inbound links concentrate too much PageRank in one place. Redistribute internal links from these pages to important pages that currently receive fewer links
  4. Improve anchor text variety — where the same keyword anchor appears repeatedly, replace some instances with natural language alternatives to avoid triggering over-optimisation signals
  5. Run the Redirect Chain Inspector — chains of 2 or more redirects silently drain link equity at each hop. Identify all chains and consolidate them into single direct 301 redirects to the final destination URL
  6. Check for 302 redirects that should be 301s — temporary redirects do not pass full PageRank; convert any permanent redirect currently set as 302 to a 301 immediately
  7. Re-run both tools after fixes to confirm all orphaned pages now have inbound links and all redirect chains have been eliminated
09

How to optimise images for SEO and Core Web Vitals performance

Tool: Image SEO Auditor · Goal: eliminate image-related LCP failures, alt text gaps and file size issues

  1. Run the Image SEO Auditor on your page URL — it checks every image for file size, format, alt text quality, dimensions and lazy loading implementation
  2. Convert images to WebP or AVIF format: WebP delivers 25–35% smaller file sizes than JPEG at equivalent visual quality; AVIF delivers a further 20% reduction. Uncompressed images are the most common cause of LCP failures
  3. Add explicit width and height attributes to every image element — missing dimensions are the primary cause of Cumulative Layout Shift (CLS) failures, as the browser cannot reserve space before the image loads
  4. Add loading="lazy" to all below-the-fold images — lazy loading defers off-screen images until they are needed, reducing initial page load time and improving LCP for above-the-fold content
  5. Fix missing or thin alt text: alt text is used by Google to understand image content for Google Images ranking, by screen readers for accessibility compliance, and as a relevance signal for the surrounding content. Every image should have a descriptive, keyword-relevant alt attribute
  6. Add loading="eager" to your largest above-the-fold image (your LCP element) — this overrides default browser behaviour and ensures the most important image loads as a priority
  7. Re-run the Core Web Vitals Analyser after image optimisation to confirm LCP and CLS scores have improved into the green threshold

What SEOs and Founders Say About AIPageSEO

Used by SEO leads, agency founders, and in-house growth teams who needed ranking results without the manual overhead.

★★★★★

"The AEO Checker alone is worth it. We went from zero AI search citations to appearing in Perplexity answers for 14 target queries within a month. No other tool even measures this."

Sarah K.

Head of Growth · B2B SaaS

★★★★★

"I used to spend 8 hours a week building internal link recommendations manually. The Internal Link Auditor does it in seconds and finds orphaned pages I had completely missed."

Marcus T.

Founder · Content Agency

★★★★★

"Moved from page 3 to page 1 for 12 competitive keywords in 7 weeks. The E-E-A-T fixes and schema generation were the actual difference — not link building."

Priya R.

SEO Lead · E-commerce Brand

★★★★★

"Our Core Web Vitals had been failing for 8 months. The analyser identified exactly which script was causing the INP failure in 30 seconds. Fixed and green the same day."

James O.

CTO · SaaS Startup

★★★★★

"I manage SEO for 11 client sites. The Competitor Analysis tool saves me hours per client per month — I can see exactly what competitors are doing that my clients aren't."

Danielle M.

SEO Consultant · Freelance

★★★★★

"The Schema Generator built our full FAQPage JSON-LD in under 2 minutes from our existing content. Google picked it up within a week and we now have FAQ dropdowns in the SERP."

Tom B.

Marketing Director · Law Firm

Case Study 1

E-commerce Store: 1,200 to 9,800 Monthly Organic Visitors in 90 Days

An online pet supply store with 340 product pages used AIPageSEO to fix keyword cannibalization across 80+ pages, auto-generate Product and FAQPage schema for every product page, rebuild the entire internal link structure, and resolve 6 pages failing Core Web Vitals. Total setup time: one weekend. Organic visits grew from 1,200 to 9,800 over 90 days with no additional content creation or link building.

+717%

Organic Traffic

340

Pages Optimised

90 days

Time to Results

Case Study 2

B2B SaaS Blog: 0 to 23 AI Search Citations in 6 Weeks

A B2B software company's content team had published 140 articles but appeared in zero ChatGPT or Perplexity answers. The AEO Checker identified missing FAQPage schema across all content pages, no direct-answer formatting and absent llms.txt as the primary issues. After adding FAQPage JSON-LD to 80 articles, restructuring introductions to direct-answer format and deploying llms.txt, the site began appearing in 23 AI engine answers within 6 weeks — driving a measurable increase in branded search volume.

23

AI Citations

80

Articles Updated

6 weeks

Time to Results

Case Study 3

Law Firm: Page 3 to Position 4 for 12 Competitive Keywords After E-E-A-T Fixes

A UK law firm had invested heavily in content but consistently ranked on pages 2 and 3 for high-value legal queries. The E-E-A-T Analyser identified missing solicitor credentials on all service pages, no author markup, absent trust signals and thin topical coverage. After adding structured author bios with SRA accreditation details, deploying Article schema with author markup, and expanding 8 thin service pages with deeper topical coverage, the firm moved from page 3 to positions 3–7 for 12 competitive keywords within 10 weeks.

12

Keywords Moved

Pg3→4

Avg. Position

10 weeks

Time to Results

Case Study 4

Digital Agency: Core Web Vitals Failures Resolved Across 47 Client Sites in One Month

A digital agency managing SEO for 47 client sites was spending 3+ days per month manually checking Core Web Vitals across all accounts using Google Search Console. After deploying AIPageSEO across all client URLs, the Core Web Vitals Analyser identified that 31 sites had at least one failing metric — 19 with LCP failures caused by uncompressed hero images, 14 with CLS failures caused by missing image dimension attributes, and 8 with INP failures caused by third-party chat widgets. All 31 sites achieved green scores within 4 weeks of implementing the tool's specific recommendations.

47

Sites Audited

31

Sites Fixed

4 weeks

All Green

Optimised for How People Actually Search — Including Voice and AI Queries

AIPageSEO structures your content to answer the natural language questions people ask Google Assistant, Siri, and AI engines — not just typed keyword phrases.

🎙 "How do I get my website to rank on Google without an SEO agency?"
🎙 "What's the best free SEO audit tool that checks Core Web Vitals?"
🎙 "Why isn't my website showing up in Google search results?"
🎙 "How do I check if my site appears in ChatGPT or Perplexity answers?"
🎙 "What does E-E-A-T mean and why does it matter for my website?"
🎙 "How long does it take to fix Core Web Vitals and see ranking improvements?"
🎙 "What is the difference between SEO and AEO for my business website?"
🎙 "Can I do an SEO audit on my website for free without signing up?"
🎙 "How do I add schema markup to my website without coding skills?"
🎙 "Why are my pages not getting rich results in Google search?"
🎙 "What is keyword cannibalization and how do I fix it on my website?"
🎙 "How do I find and fix orphaned pages that Google isn't indexing?"
🎙 "What causes a sudden drop in Google rankings after an algorithm update?"
🎙 "How do I check my competitor's SEO strategy and what they're doing differently?"
🎙 "What is an llms.txt file and does my website need one for AI search?"
🎙 "How do I get my local business website to show up in Google Maps and local search?"

Direct answers to the most common related questions about autonomous SEO auditing, AEO, and ranking signals.

What is the difference between SEO and AEO?

SEO optimises content to rank in traditional Google search results. AEO (Answer Engine Optimisation) optimises content to be cited directly by AI search engines like ChatGPT and Perplexity. Both are now required for full organic visibility.

What is the fastest way to improve Google rankings?

The fastest wins are fixing missing title tags and canonical errors, adding FAQPage schema markup, and resolving Core Web Vitals failures. These are technical changes Google processes quickly — often within days of the next crawl.

Does schema markup directly improve Google rankings?

Schema markup does not directly change ranking position, but it enables rich results — FAQ dropdowns, star ratings, HowTo steps — that improve click-through rate from the SERP. Higher CTR is a positive ranking signal over time.

How often should I run an SEO audit?

Run a full SEO audit after every significant site change, after each Google core update, and at a minimum monthly. AIPageSEO's Score History logs every audit so you can compare scores over time and catch regressions early.

What causes a website to drop in Google rankings suddenly?

Sudden ranking drops are most commonly caused by Google core algorithm updates targeting E-E-A-T quality signals, Core Web Vitals failures, accidental noindex tags, broken canonical implementation, or a competitor improving their page significantly.

Can I check a competitor's SEO with AIPageSEO?

Yes. AIPageSEO works with any publicly accessible URL. Enter a competitor URL into any audit tool — including the Competitor Analysis, Site Audit, Core Web Vitals Analyser, or AEO Checker — to see exactly what they are doing and how to beat it.

What is an orphaned page and why does it hurt SEO?

An orphaned page has no internal links pointing to it from other pages on the site. Google's crawler reaches most pages by following internal links — orphaned pages are rarely crawled, rarely indexed, and accumulate no PageRank regardless of content quality.

How do I get my content to appear in Google AI Overviews?

To appear in Google AI Overviews, your content needs strong E-E-A-T signals, FAQPage or HowTo schema markup, direct-answer formatting (answer in the first sentence), and comprehensive topical coverage. The AIPageSEO AEO Checker scores all of these and shows exactly what to fix.

SEO Explained — Answers to the Most Searched SEO Questions in 2026

From "what is SEO" to "what are Core Web Vitals" — direct answers to the highest-volume SEO learning queries, written for beginners and experienced practitioners alike.

What is SEO?

SEO (Search Engine Optimisation) is the process of improving a website so that it ranks higher in Google and other search engine results pages. SEO covers three main areas: technical SEO (site structure, speed and crawlability), on-page SEO (content quality, keyword targeting and structured data), and off-page SEO (backlinks and domain authority). Effective SEO in 2026 also includes AEO — optimising for AI search engines like ChatGPT, Perplexity and Google AI Overviews.

What are SEO keywords?

SEO keywords are the words and phrases that people type into Google when searching for information, products or services. Your page needs to include these keywords naturally in its title tag, meta description, H1 heading, body content and image alt text for Google to understand what the page is about. Modern SEO also requires semantic keywords — related terms and entities that establish topical depth and authority around the primary keyword.

What is a meta description?

A meta description is the short summary text that appears beneath a page title in Google search results. It does not directly affect your ranking position, but a well-written meta description that includes your target keyword and a clear call to action significantly increases click-through rate from the SERP. Google recommends keeping meta descriptions between 150–160 characters. AIPageSEO's Site Audit checks every page for missing, duplicate or truncated meta descriptions.

What is a backlink?

A backlink is a hyperlink from another website pointing to a page on your site. Backlinks are one of Google's strongest ranking signals — they act as votes of authority from other domains. However, link quality matters far more than quantity: a single backlink from a high-authority, topically relevant site is worth more than hundreds of links from low-quality directories. Building backlinks from authoritative sources remains one of the most impactful long-term SEO strategies.

What is structured data markup?

Structured data markup is code you add to your page that helps search engines understand your content in a machine-readable format. The most common format is JSON-LD, added to the page <head> as a <script type="application/ld+json"> block. Structured data enables rich results — FAQ dropdowns, star ratings, HowTo steps, product prices — in Google search. AIPageSEO's Schema Generator automatically creates valid JSON-LD structured data from your page content in seconds, with no coding required.

What are Core Web Vitals?

Core Web Vitals are three Google performance metrics that measure the quality of a user's page experience: LCP (Largest Contentful Paint) measures loading speed — must be under 2.5 seconds; CLS (Cumulative Layout Shift) measures visual stability — must be under 0.1; INP (Interaction to Next Paint) measures responsiveness — must be under 200ms. Failing any of these thresholds can suppress your rankings. Google Search Console reports Core Web Vitals for your entire site; AIPageSEO's Core Web Vitals Analyser identifies the exact cause of each failure and the specific fix required.

What is mobile-first indexing?

Mobile-first indexing means Google primarily uses the mobile version of your website for indexing and ranking — even when the user is searching on a desktop. Since 2023 all new sites are indexed mobile-first by default. This means your mobile site must contain the same content, structured data, title tags and meta descriptions as your desktop version. AIPageSEO's SERP Preview Builder shows exactly how your page appears in mobile search results and flags any mobile-specific optimisation gaps.

How does Google search work?

Google search works in three stages: crawling, indexing and ranking. Googlebot crawls the web by following links between pages. Discovered pages are then processed and added to Google's index. When a user performs a search, Google's ranking algorithm evaluates hundreds of signals to determine which indexed pages best match the query — including relevance, E-E-A-T quality, page experience signals, structured data and authority. Understanding this process is the foundation of effective SEO strategy.

What are SEO best practices in 2026?

SEO best practices in 2026 cover six areas: (1) Meet all three Core Web Vitals thresholds; (2) Demonstrate E-E-A-T quality signals across all content pages; (3) Add JSON-LD structured data for FAQPage, HowTo, Product and Article schema types; (4) Optimise for AEO visibility to appear in ChatGPT, Perplexity and Google AI Overviews; (5) Fix all technical crawlability issues including broken links, redirect chains and canonical errors; (6) Build topical authority by comprehensively covering your subject matter with depth, accuracy and first-hand expertise.

How do I increase website traffic?

The most reliable way to increase organic website traffic is to rank higher in Google for queries your target audience is actively searching. This requires: fixing technical SEO issues that prevent indexing or ranking, improving content quality to meet E-E-A-T standards, adding structured data to qualify for rich results that increase click-through rate, passing Core Web Vitals thresholds, and optimising for AEO visibility to capture traffic from AI-generated search answers. AIPageSEO checks all of these signals in a single free audit with no account required.

How to optimise images for SEO

To optimise images for SEO: (1) Convert images to WebP or AVIF format for 25–35% smaller file sizes; (2) Add descriptive, keyword-relevant alt text to every image; (3) Add explicit width and height attributes to prevent CLS failures; (4) Add loading="lazy" to all below-the-fold images; (5) Compress images before upload — aim for under 100KB for most content images; (6) Use descriptive, keyword-rich file names. AIPageSEO's Image SEO Auditor checks all of these signals automatically across every image on your page.

How to fix broken links on a website

Broken links (404 errors) waste Google's crawl budget and damage user experience. To fix them: (1) Run AIPageSEO's Site Audit to find all broken internal and external links; (2) For broken internal links, update the URL to the correct live destination; (3) For removed pages, set up a 301 redirect to the most relevant live page; (4) For broken external links, remove the link or replace it with a current, working source. Re-run the audit after fixes to confirm all 404 errors are resolved.

Free SEO Page Audit — Every Check Covered, No Sign-Up Required

AIPageSEO is the answer to every page-specific SEO audit query. Run a free on-page SEO score check, analyse your website for free, check Core Web Vitals, find broken links, check keyword density, identify cannibalization issues and see how your site appears on Google — all in one platform.

Free SEO site checkup & instant SEO analysis

Paste any URL into AIPageSEO for a free, instant on-page SEO score checker. Get a full SEO report for any webpage — covering title tags, meta description, H1 structure, keyword density, schema markup, page speed, image alt text, canonical tags and more — in under 60 seconds. No sign-up, no account, no credit card. Analyse your website SEO free at aipageseo.com/seo-audit-platform.html.

On-page SEO checks — meta, headers, keyword density, thin content

AIPageSEO checks every on-page SEO element: meta description length and uniqueness, header hierarchy (H1, H2, H3 structure), keyword density analysis, content depth scoring to identify thin content, image alt text completeness, and search intent alignment. The Keyword Analysis tool identifies keyword cannibalization issues — where multiple pages compete for the same query — and recommends specific fixes to resolve them.

Google PageSpeed Insights test, Core Web Vitals check & mobile-friendly test

The Core Web Vitals Analyser pulls real field data from Google PageSpeed Insights API — the same data Google uses for ranking. It scores your LCP, CLS, INP, FCP and TTFB against Google's thresholds for both mobile and desktop, identifies the exact cause of each failure, and provides specific fixes. The SERP Preview Builder shows exactly how your page appears in mobile vs. desktop Google search to identify mobile rendering issues.

See how your site appears on Google — SERP preview & rich result eligibility

The SERP Preview Builder generates an accurate preview of exactly how your page title, URL and meta description appear in Google search results for both desktop and mobile. It also checks your eligibility for 9 rich result types — FAQ dropdowns, HowTo steps, star ratings, sitelinks and more. Improving your SERP appearance and qualifying for rich results directly increases click-through rate without needing to move ranking position.

SEO gap analysis — check competitor page rankings and keyword gaps free

The Competitor SEO Analysis tool performs a full SEO gap analysis between your page and up to 3 competitor URLs. It compares title tags, meta descriptions, word count, heading structure, schema markup types, Core Web Vitals scores and internal link profiles side by side. This answers "what keywords does this page rank for vs. mine?" and "why is my competitor ranking higher?" with specific, actionable findings — not just raw data to interpret yourself.

Why is my page not ranking? — common causes diagnosed

The most common reasons a page fails to rank despite good content are: failing Core Web Vitals thresholds (especially LCP above 2.5s), missing or incorrect canonical tags, noindex directives applied accidentally, weak E-E-A-T quality signals, missing schema markup, keyword cannibalization with another page, or being an orphaned page with no internal links. AIPageSEO's Site Audit checks all of these in a single free scan and prioritises issues by their likely ranking impact so you fix the right things first.

Check if page is indexed by Google — robots.txt and canonical checker

AIPageSEO's Site Audit checks robots.txt directives, meta robots tags and canonical URLs to identify pages that are accidentally blocked from Google's index. A page with noindex applied, a disallow rule in robots.txt, or a self-referencing canonical pointing to a different URL will not be indexed regardless of content quality. These issues are among the most impactful — and most commonly missed — technical SEO errors, and AIPageSEO surfaces them in every audit.

Google Search Console & Google rank checker by URL

Google Search Console is the free Google tool that shows your current ranking positions, index coverage, Core Web Vitals data and search performance by query. AIPageSEO complements Search Console by providing the diagnostic detail Search Console does not — specifically what is causing each issue and how to fix it. Use Search Console to monitor rankings over time; use AIPageSEO to diagnose and resolve the issues that Search Console flags as problems.

Local SEO, E-commerce SEO and AI Search Optimisation — Complete Guide

How to rank in Google Maps, improve local business rankings, follow e-commerce SEO best practices, and appear in Google AI Overviews, ChatGPT and voice search results.

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How to rank in Google Maps and improve local business rankings

Local SEO is the process of optimising your website and Google Business Profile to rank in local search results and Google Maps for queries that include a location or have local intent — such as "near me" searches, "[service] in [city]" queries and branded local searches. The local SEO checklist for 2026 includes:

  1. Add LocalBusiness JSON-LD schema with name, address, phone, opening hours and geo-coordinates — use AIPageSEO's LocalBusiness Schema Generator
  2. Ensure your NAP (Name, Address, Phone) is consistent across your website, Google Business Profile and all directory listings
  3. Create location-specific content pages that answer local search queries with first-hand local expertise signals
  4. Optimise your Google Business Profile — add photos, respond to reviews, post updates and complete every available profile section
  5. Earn backlinks from locally relevant websites — local directories, chambers of commerce, local news and business associations
  6. Pass Core Web Vitals thresholds — Google uses page experience as a local ranking signal, particularly for mobile searches
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E-commerce SEO best practices 2026

E-commerce SEO requires optimising thousands of product pages at scale — a task that makes autonomous tooling essential. The highest-impact e-commerce SEO best practices for 2026 are:

  1. Product schema markup — add JSON-LD Product schema with price, availability, SKU and aggregate review rating to every product page to qualify for price and rating rich results in Google
  2. Fix keyword cannibalization — category and product pages often compete for the same queries, suppressing rankings for both; use AIPageSEO's Keyword Analysis tool to identify and resolve all cannibalization across your catalogue
  3. Core Web Vitals on product pages — slow product page load times (LCP above 2.5s) directly reduce conversion rates and rankings; run the Core Web Vitals Analyser on your highest-value pages first
  4. Image optimisation at scale — product images are the most common source of LCP failures; convert to WebP, add alt text with product name and key attributes, add width/height attributes to every image
  5. FAQPage schema on category pages — adding FAQ schema answering common buyer questions to category pages improves both Google rich results and AEO visibility in AI search engines
  6. Fix orphaned product pages — pages with no internal links are invisible to Google's crawler; run the Internal Link Auditor to identify all unlinked product pages
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How to appear in AI Overviews, ChatGPT and AI search results

AI search optimisation (AEO) requires a different approach to traditional keyword SEO. ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot select citations based on content structure, authority signals and schema markup rather than keyword density or backlink count. To appear in AI overviews and AI-generated search answers:

  1. Add FAQPage JSON-LD schema — the single highest-impact AEO improvement; directly answers structured questions in a format AI engines can cite with confidence
  2. Write direct-answer content — place the answer to the implied question in the first sentence of each section; AI engines prefer immediately accessible answers over content that buries the answer in the middle of a paragraph
  3. Strengthen E-E-A-T signals — AI engines assess content authority before citing it; add author credentials, first-hand experience indicators and trust signals to all content pages
  4. Create a llms.txt file — add a correctly formatted llms.txt file at your domain root describing your content, key pages and areas of expertise to AI crawlers
  5. Use the AIPageSEO AEO Checker — get individual visibility scores for each AI engine and a specific fix list for each one; most sites can meaningfully improve their AEO score in under two hours
  6. Optimise for voice search — structure content to answer conversational, natural-language queries; these are the same query formats AI engines prefer to cite
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Voice search optimisation — how to rank for spoken queries

Voice search queries are longer, more conversational and more question-based than typed searches. Optimising for voice search in 2026 means structuring content to answer the natural language questions people ask Google Assistant, Siri and AI search engines out loud. Voice search optimisation best practices include:

  1. Target question-format keywords — voice queries almost always start with Who, What, Where, When, Why or How; structure content headings as direct questions and answer them in the first sentence
  2. Add FAQPage schema — FAQ structured data is the most effective format for voice search citation; Google frequently reads FAQ answers verbatim as voice search responses
  3. Write at a conversational reading level — voice search results favour clear, concise answers written in plain language; avoid jargon and complex sentence structures
  4. Target featured snippet positions — the Google featured snippet is the primary source for voice search answers; optimise key paragraphs in a definition-then-detail format to qualify
  5. Optimise page speed — Google prioritises fast-loading pages for voice search results; passing all Core Web Vitals thresholds is essential for voice search visibility
  6. Use the AIPageSEO AEO Checker to score your voice and AI search optimisation and identify specific improvements for each signal

Built for agencies — from solo to enterprise

Gold, Platinum and Diamond plans include multi-seat access with full control over how your team shares API calls and audits. Three pool modes, one dashboard.

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Pool Mode · Shared

One pool, full team access

All team members draw from your full monthly API call pool together. No per-member limits — everyone has unrestricted access to the whole allocation. Best suited for small, trusted teams where usage is predictably even.

  • Full pool available to every seat
  • No individual caps or quotas
  • Ideal for tight-knit trusted teams
  • Easiest to manage — zero configuration
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Pool Mode · Divided

Pool split equally per seat

Your monthly API call pool is divided equally between all team members automatically. Each member gets a guaranteed share — no single user can drain the pool and block everyone else. Rebalances instantly when seats are added or removed.

  • Equal allocation per seat — automatically calculated
  • Protects every member's guaranteed quota
  • Blocked at limit — prevents pool exhaustion
  • Rebalances live as your team changes
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Pool Mode · Custom

Per-member API allowances

You set a specific monthly API call allowance for each team member individually. Full granular control — give senior analysts more, restrict junior members, or block specific seats entirely. Set any member to zero to suspend their access without removing them.

  • Set exact call limits per member per month
  • Override any seat to zero to suspend access
  • Track remaining vs allocated across the pool
  • Best for agencies billing clients per seat
// How agency seats work
1. Choose your plan

Gold includes 2 seats, Platinum 5, Diamond unlimited. Every seat gets full access to all tools available on your plan tier.

2. Invite your team

Invite members by email from your dashboard. They create their account and immediately access your plan's full tool set — no separate subscription needed.

3. Set your pool mode

Pick Shared, Divided or Custom from your dashboard in one click. Switch modes any time — your usage data is preserved and allocations recalculate instantly.

4. Monitor usage live

Your dashboard shows every member's AI call and rank check usage in real time with segmented bars, warnings at 80% and automatic blocking at limit in Divided and Custom modes.

Plan Seats Audits/day Pool Modes Per-member limits Crawl pages
🔍 Free 1 1
⚡ Bronze 1 5
🚀 Silver 1 15 10
⭐ Gold 2 50 ✓ All 3 25
💎 Platinum 5 150 ✓ All 3 50
👑 Diamond ✓ All 3 100
⭐ View Agency Plans Start Free — No Card Required

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